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revmitchell revmitchell
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6 years ago
Alex is marketing sponsorships that begin at $20 million for a 4-year period. Because of the cost he wants to target firms with at least 10,000 employees. This type of B2B segmentation is based on
A) industry or category membership
B) organizational size
C) sponsorship type
D) geographic location
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Sports Marketing

Sports Marketing


Edition: 1st
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Sports Marketing (Fetchko, Roy, Clow)
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SatiozSatioz
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revmitchell Author
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6 years ago
Thanks for your help!!
sudenzia
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Yesterday
Helped a lot
yen
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2 hours ago
this is exactly what I needed
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