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revmitchell revmitchell
wrote...
Posts: 1059
Rep: 4 0
7 years ago
Which term refers to objectives that connect brand communications to customer responses that can be directly or indirectly measured?
A) visionary objectives
B) communication objectives
C) behavioral objectives
D) tactical objectives
Textbook 
Sports Marketing

Sports Marketing


Edition: 1st
Authors:
Read 67 times
2 Replies
Sports Marketing (Fetchko, Roy, Clow)
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SatiozSatioz
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Posts: 728
7 years ago
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revmitchell Author
wrote...
6 years ago
fantastic help
Sports Marketing (Fetchko, Roy, Clow)
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