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rohu rohu
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8 years ago
As the marketing manager for a hockey team, Ryan has decided to focus all of his marketing communications during the season and two months before the season. He sees no need to spend any money on marketing after the season is over until just before the new season starts. This is an example of the ________ scheduling approach.
A) continuous
B) flighting
C) pulsating
D) diverse
Textbook 
Sports Marketing

Sports Marketing


Edition: 1st
Authors:
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kromonoskromonos
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8 years ago
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rohu Author
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7 years ago
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