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Rgary Rgary
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7 years ago
Which of the following is true about a brand manager and a product category manager?
a. They are two titles for the same job.
b. They have the same functional responsibilities.
c. They probably work for large firms.
d. They are mainly responsible for financial decisions.
e. They do not consider new product lines.
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Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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jhollin1138jhollin1138
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7 years ago
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Rgary Author
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#2
6 years ago
this helped me and my study group immensely
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