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Home Q & A Board Other Fields Homework Help Business Marketing
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alperkilic alperkilic
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6 years ago
During the commercialization stage of the new product development process,
A) test marketing commences.
B) management selects the name and package design.
C) full-scale production and marketing occur.
D) careful estimates of demand, sales, and costs are prepared.
E) life cycle analysis occurs.
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
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RainbowRisingRainbowRising
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