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Fade05 Fade05
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7 years ago
Zellers promotes its prices as being lower than the competition. If not, it will match the competitive price point. Zellers is using
A) sales maximization pricing.
B) competitive-based pricing.
C) profit maximization.
D) demand-minus pricing.
E) target return pricing.
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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Lucas_RiverPlaLucas_RiverPla
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Fade05 Author
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7 years ago
Thanks
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Good timing, thanks!
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