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Consle Consle
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6 years ago
Roles within the buying center are socially constructed, which means people define how they will act in the business-to-business purchase process and how they will interact with others.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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maficamafica
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Consle Author
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6 years ago
Just got PERFECT on my quiz
rudy.zondo
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Yesterday
Thank you, thank you, thank you!
mikey3091
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2 hours ago
Thanks
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