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bongua185 bongua185
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6 years ago
The hierarchy of effects model suggests a sequential set of steps that leads to a purchase.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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Link-NMLink-NM
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6 years ago
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bongua185 Author
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6 years ago
Just got PERFECT on my quiz
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This site is awesome
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