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bongua185 bongua185
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6 years ago
Business-to-business ads have tended to use rational advertising appeals almost exclusively. In recent years, there has been a move to use more ________ appeals.
A) sex
B) emotional
C) fear
D) scarcity
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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Link-NMLink-NM
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6 years ago
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bongua185 Author
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6 years ago
Thanks for your help!!
ethom947
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This helped my grade so much Perfect
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This site is awesome
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