In information technology, _____ is data formatted (structured) to support decision-making or define the relationship between two facts.
Fill in the blank(s) with correct word
Question 2Because of their role in collecting, analyzing, and reporting data, marketing researchers are often asked to make managerial decisions.
Indicate whether the statement is true or false
Question 3Which type of scale is the following?
____ Satisfied
____ Neither satisfied nor dissatisfied
____ Dissatisfied
____ Very dissatisfied
a. Thurstone
b. unbalanced
c. paired comparison
d. balanced
Question 4China, Hong Kong, and Singapore are associated with _____.
a. low power distance and high individualism
b. low masculinity and high individualism
c. high power distance and low uncertainty avoidance
d. high masculinity and low power distance
Question 5Which of the following is a collaborative effort involving many universities, government entities, and corporations?
a. Intranet
b. Internet2
c. Web2.0
d. smart agent network
Question 6The main disadvantage of the integrated structure of a marketing research department is the isolation of researchers from day-to-day activities and problems and the difficulty of finding qualified people.
Indicate whether the statement is true or false
Quick Reply
