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In general, buyers review the product and its price rather than any other considerations about the ...

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In general, buyers review the product and its price rather than any other considerations about the ...

Question 1.

With respect to proposal solicitation in B2B, sellers begin the process by requesting permission to make a proposal rather than waiting for the buyer to request one.

• true

• false

Question 2.

In general, buyers review the product and its price rather than any other considerations about the seller as a buying decision is made.

• true

• false

Textbook

Marketing Management

Edition: 13^th

Authors: Kotler, Keller

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nick1116

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More solutions for this book are available here

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coolcat Author

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5 years ago

Thank you, thank you, thank you!

terriroberts96

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Helped a lot

brina10

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Correct

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