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Home Q & A Board Other Fields Homework Help Business Marketing
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Migo7s Migo7s
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5 years ago

Question 1.

The appearance of physical facilities, equipment, personnel, and communication materials are the tangibles that convey service quality to consumers.

• true

• false

Question 2.

With continuously provided services, such as public utilities or health care, customers have been observed to mentally calculate their payment equity—the perceived fairness of the level of economic benefits derived from service usage in relationship to the level of economic costs.

• true

• false
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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Lori734Lori734
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5 years ago
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Migo7s Author
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5 years ago
Smart ... Thanks!
2ne1_12345
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Yesterday
I appreciate what you did here, answered it right Smiling Face with Open Mouth
noodlelicker
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2 hours ago
Helped a lot
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