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dwilliams11 dwilliams11
wrote...
Posts: 443
5 years ago
The objective-and-task method of promotions budgeting  calls upon marketers to develop promotion budgets by defining specific objectives, determining the tasks that must be performed to achieve these objectives, and estimating the costs of performing these tasks.  What is the major advantage of using this method?
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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beunikuelbeunikuel
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Posts: 398
5 years ago
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dwilliams11 Author
wrote...

5 years ago
I appreciate what you did here, answered it right Smiling Face with Open Mouth
wrote...

Yesterday
Smart ... Thanks!
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2 hours ago
Thanks
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