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Statingu Statingu
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8 years ago
A retailer may not think that the manufacturer's support in terms of cooperative advertising and training is sufficient while the manufacturer believes that it is offering the same level to that retailer as to others that have been successful. Identify this source of conflict.
A) domain dissensus
B) differing perceptions of reality
C) misuse of power
D) goal divergence
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Marketing Management

Marketing Management


Edition: 4th
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Russo88Russo88
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8 years ago
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Statingu Author
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#2
8 years ago
You've been so helpful with my questions, thanks for the expertise.

Marking this thread solved!
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#3
8 years ago
I welcome any best answer votes! Happy to be part of this community.
Back in the days when I was young, I'm not a kid anymore. But some days I sit and wish I was a kid again ♪♫
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