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debbyFlynn debbyFlynn
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7 years ago
Which approach to segmentation divides people into groups based on product category and brand usage?
A) psychographic segmentation
B) geographic segmentation
C) behavioral segmentation
D) demographic segmentation
E) benefit segmentation
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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yamyam
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7 years ago
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debbyFlynn Author
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7 years ago
I appreciate what you did here, answered it right Smiling Face with Open Mouth
bahajo
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Yesterday
Correct Slight Smile TY
ezsancheezy
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2 hours ago
This site is awesome
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