The sales manager looked at the list of trade promotions suggested by the sales coordinator. Which ...

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The sales manager looked at the list of trade promotions suggested by the sales coordinator. Which ...

The sales manager looked at the list of trade promotions suggested by the sales coordinator. Which one should he cross off the list as not being a trade promotion?
A) multi-product refund offers
B) dealer display material
C) dealer premiums
D) cooperative advertising
E) promotion allowances

Textbook

THINK Marketing, Canadian Edition

Edition: 1^st

Author: Tuckwell

Read 85 times

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