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McArgent McArgent
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6 years ago
Generation Y and Z are characterized by
   A) their low attention level to corporate advertising
   B) their low levels of consumer spending
   C) their tech-savvy use of interactive, social, and mobile communications
   D) high levels of affluence
Textbook 
Canadian Advertising in Action

Canadian Advertising in Action


Edition: 11th
Author:
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MrDeeMrDee
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6 years ago
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