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Consle Consle
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6 years ago
The perception that all brands are essentially the same is:
A) brand equity.
B) brand parity.
C) flanker branding.
D) the private label problem.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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maficamafica
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6 years ago
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Consle Author
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6 years ago
Thank you, thank you, thank you!
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Yesterday
Just got PERFECT on my quiz
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2 hours ago
Helped a lot
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