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Home Q & A Board Other Fields Homework Help Business Marketing
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Famwam Famwam
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5 years ago
The objective-and-task method calls upon marketers to develop promotion budgets by defining specific objectives, determining the tasks that must be performed to achieve these objectives, and estimating the costs of performing these tasks.

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Marketing Management

Marketing Management


Edition: 13th
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swolfe15swolfe15
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Famwam Author
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Thanks
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