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Not everyone believes a customer focus helps to create better new products. Why might this be?

emyleepatton

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Not everyone believes a customer focus helps to create better new products. Why might this be?

Not everyone believes a customer focus helps to create better new products. Why might this be?

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Marketing Management

Marketing Management

Edition: 13^th

Authors: Kotler, Keller

Read 55 times

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emyleepatton Author

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