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normie normie
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7 years ago
The manufacturer of this line of products used an advertising agency to assist in developing the commercial so that it would communicate the desired meaning to the pre-teenage girl. Which element of the SMCR communication model does this represent?
A) noise
B) encoding
C) feedback
D) channel
E) decoding
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
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rebmetpesrebmetpes
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normie Author
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7 years ago
i REALLY appreciate this Upwards Arrow
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