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A typical advertising plan involves a SWOT analysis leading to the identification of the key ...

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A typical advertising plan involves a SWOT analysis leading to the identification of the key ...

A typical advertising plan involves a SWOT analysis leading to the identification of the key communication problem.
A) True
B) False

Textbook

Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice

Edition: 10^th

Authors: Moriart, Mitchell, Wells

Read 96 times

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normie Author

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