The principles of marketing can apply to people, just as they apply to goods and services. (True or false?)

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6 years ago

The principles of marketing can apply to people, just as they apply to goods and services. (True or false?)

The principles of marketing can apply to people, just as they apply to goods and services.
a. True
b. False

Textbook

Marketing: Real People, Real Choices

Edition: 4^th

Authors: Solomon, Marshall, Stuart, Smith, Charlebois, Shah

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