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Pandos Pandos
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Posts: 998
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6 years ago
Consumer satisfaction/dissatisfaction is part of the ________ step of the consumer decision-making process.
a. problem recognition
b. information search
c. evaluation of alternatives
d. product choice
e. postpurchase evaluation
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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OrmfnOrmfn
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6 years ago
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Pandos Author
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