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ikaro2k ikaro2k
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6 years ago
The objective-and-task method of setting a promotion budget is the most logical method because it forces management to articulate its assumptions about the relationship between dollars spent and promotion results.
a. True
b. False
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Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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tic_tactic_tac
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6 years ago
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ikaro2k Author
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#2
5 years ago
Figured that was the answer
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