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Consle Consle
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6 years ago
The members of the buying center who shape purchasing decisions by providing information and criteria are called:
A) users.
B) influencers.
C) deciders.
D) buyers.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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SunardySunardy
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6 years ago
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