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achalmers achalmers
wrote...
Posts: 459
5 years ago

Question 1.

Quality is the key to value creation and customer satisfaction.

• true

• false

Question 2.

The least profitable 10% to 20% of customers can reduce profits by 50% to 200% per account.

• true

• false
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
Read 89 times
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Answer verified by a subject expert
binvabinva
wrote...
Posts: 369
5 years ago
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achalmers Author
wrote...
5 years ago
Thank you
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