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Home Q & A Board Other Fields Homework Help Business Marketing
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debbyFlynn debbyFlynn
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7 years ago
Before the advertising agency created any advertising for this new brand of cereal, people working on the account started reading everything they could find on the product, company, industry, and competition. This is known as ________ research.
A) qualitative
B) secondary
C) primary
D) experimental
E) quantitative
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
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rebmetpesrebmetpes
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debbyFlynn Author
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7 years ago
this is exactly what I needed
deathwing
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Yesterday
Thanks
annabananerz
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2 hours ago
This site is awesome
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