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linv08 linv08
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A gift-shop manager plans to send an e-mail sales message announcing a special sale. Which of the following should she do to ensure a successful e-marketing campaign?


▸ leave the subject line blank so that readers will be curious enough to open the message

▸ build interest by placing the most important information near the end of the message

▸ send the e-mail sales message only to those who have given permission

▸ include at least eight to ten central selling points to overcome any resistance
Textbook 
Business Communication: Process and Product: Brief Edition

Business Communication: Process and Product: Brief Edition


Edition: 7th
Authors:
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cglotfeltycglotfelty
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linv08 Author
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A month ago
Helped a lot
Shuqin
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Yesterday
Smart ... Thanks!
derya1234
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2 hours ago
Good timing, thanks!
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