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Jeleci Jeleci
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7 years ago
Which of the following describes the disadvantage of using audit data?
A) There are significant limitations associated with the extent to which audited data can be analyzed.
B) Audits provide relatively inaccurate data at the wholesale level.
C) There is a delay associated with compiling and reporting audited data.
D) Audits provide relatively inaccurate data at the retail level.
E) Audits can be linked to consumer data.
Textbook 
Basic Marketing Research

Basic Marketing Research


Edition: 4th
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banterobantero
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7 years ago
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Jeleci Author
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7 years ago
Answered correctly
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