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The sales manager looked at the list of trade promotions suggested by the sales coordinator. Which ...
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The sales manager looked at the list of trade promotions suggested by the sales coordinator. Which ...
The sales manager looked at the list of trade promotions suggested by the sales coordinator. Which one should he cross off the list as not being a trade promotion?
A) multi-product refund offers
B) dealer display material
C) dealer premiums
D) cooperative advertising
E) promotion allowances
Textbook
THINK Marketing, Canadian Edition
Edition:
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Author:
Tuckwell
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